July 7, 2026

Race Directors: One Partner. Everything Your Event Needs.

From race shirts and custom medals to awards, swag, signage, and event merchandise — we make it easy to manage every piece of your event in one place.
When race directors work with multiple vendors, things get complicated fast: delayed approvals, inconsistent branding, shipping issues, missed deadlines, and endless emails. We eliminate the chaos by becoming your single trusted event partner.
Whether you’re organizing a 5K, marathon, triathlon, cycling event, mud run, charity race, or endurance series, we help you deliver a professional, memorable experience from start to finish.

Everything Your Event Needs — All Under One Roof

Custom Event Apparel
High-quality race shirts, hoodies, jackets, finisher apparel, volunteer gear, and staff apparel designed specifically for your event and brand.

Custom Medals & Awards
Unique finisher medals, podium awards, acrylic awards, challenge coins, and recognition pieces that participants proudly keep forever.

Event Swag & Merchandise
From hats and bags to water bottles, stickers, and promotional giveaways, we help create event merchandise participants actually want.

Branding & Design Support
Need help bringing your vision to life? Our creative team can design cohesive event branding across apparel, medals, awards, signage, and swag.

Fulfillment & Logistics
We help simplify production timelines, packaging, and delivery so your event day runs smoothly.

Why Race Directors Choose Us

Save Time
No more managing multiple vendors for shirts, medals, awards, and swag. One team. One point of contact. One streamlined process.

Consistent Branding
Your event should feel unified and professional. We ensure your branding looks cohesive across every product and touchpoint.

Reliable Production & Delivery
Deadlines matter in the event world. We understand race schedules, registration timelines, and event-day pressure — and we deliver accordingly.

Experience You Can Trust
We work with race directors and event organizers who need dependable communication, quality products, and solutions that make their jobs easier.

Built for Events
We understand the unique challenges of races and endurance events because this is what we do every day.

Designed for Every Type of Event

  • 5K & 10K Races
  • Half Marathons & Marathons
  • Triathlons
  • Cycling Events
  • Mud Runs & Obstacle Courses
  • Charity Walks & Runs
  • School & Community Events
  • Corporate Wellness Events
  • Endurance Series & Multi-Event Organizations

Your Participants Notice the Details

  • The shirt they wear after the race.
  • The medal they post on social media.
  • The award they display for years.

Those details shape how participants remember your event — and we help make those moments exceptional.

A Simpler Process for Race Directors

  1. Tell Us About Your Event
    Share your timeline, budget, participant count, and goals.
  2. We Build the Package
    We help coordinate apparel, medals, awards, swag, and branding into one complete event solution.
  3. Approve & Relax
    Our team handles production, communication, and delivery so you can focus on running a successful event.

More Than a Vendor — A Long-Term Event Partner

Our goal isn’t just to produce products. We aim to become a reliable extension of your event team year after year. As your event grows, we help scale your apparel, medals, awards, and merchandise while maintaining the quality and consistency your participants expect.

We believe the strongest relationships are built on partnership, trust, and shared success. That’s why we take a partnership-driven approach to every event we support. We work behind the scenes as a silent partner—anticipating needs, solving challenges, and managing the details so you can stay focused on delivering an exceptional race experience.

Whether you’re planning your first event or managing a large, established race series, our team is committed to supporting your goals, protecting your brand, and helping your event succeed. When you work with us, you gain more than a vendor—you gain a dedicated partner invested in your long-term growth and success.

Ready to Simplify Your Event Planning?

If you’re looking for a dependable one-stop shop for custom race apparel, medals, awards, and event swag, we’re ready to help. Let’s create an event experience your participants will remember long after the finish line. Contact Us Today!

Get Started!

Have a great idea? USA Racing can make it happen!

Or, call us today at 315.455.2058 to speak to one of our qualified team members.